It may sound peculiar to use a Facebook feature to marketing with Twitter, but it does add up. Local business owners can now publish blogs and articles instantly to Facebook through their Instant Articles instrument. Twitter will be replying by testing something similar in 2016. By trying out Instant Articles now, you will know what things to expect, concerning marketing, when Twitter’s version becomes a reality.
Consider Posting Articles Instantly To Facebook
While it seems contrary to use Facebook to marketing with Twitter, it actually seems sensible in this case. Facebook features Instant Articles, which allow small business owners to publish text content directly to the social media giant. As it so happens, Twitter is also making the move towards this type of content creation. Using Instant Articles on Facebook now will help you discover the changes you will need to make when Twitter rolls out a similar tool.
Utilize Twitter for Customer Service
Consumers will overlook many benefits of your competitors if they get a more personal experience with your company. While it can occasionally be difficult to always be around to respond to customer questions, demands and complaints, Twitter makes it far easier. Make sure you have Twitter on your mobile device set to transmit alerts. When someone interacts with your company take the time to respond. Not many marketing techniques can outpace great service.
Set Up Online Sales Infrastructure
Maybe you haven’t had the time or money to set up a “shopping cart” on your website. Thanks to Twitter, though, you will have the option to sell online in 2016. The site is rolling out a ‘Buy Now’ function on Tweets, so this means your Twitter marketing strategies will come replete with the ability to immediately make a sale. In other words, start updating your Twitter strategy now.
Twitter has long been a promotion tool for businesses who understand offline marketing is slowing down. In 2016, though, new trends with the site will make the site vital to advertisers.